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Quick verdict: The Canon EOS 5D Mark IV with a shoulder bag and 64GB card is a professional-grade kit suited to working photographers, serious enthusiasts, and videographers who need full-frame image quality and reliable autofocus without building their kit from scratch.

The 5D Mark IV has been the workhorse of Canon's professional lineup since its 2016 release, and it remains a legitimate choice for portrait photographers, wedding shooters, and documentary videographers. It competes against the Nikon D850, Sony A7 III, and Canon's own mirrorless EOS R5, each of which has a compelling argument in 2024. What this bundle adds to the body-only purchase is modest: a first-party Canon shoulder bag and a 64GB memory card that most photographers will outgrow quickly. The real purchase decision is about the camera itself.

Canon EOS 5D Mark IV DSLR Camera with shoulder bag and 64GB memory card
Our Take

Canon EOS 5D Mark IV + Shoulder Bag + 64GB Card

A proven professional full-frame DSLR bundled with just enough accessories to start shooting immediately.

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Who this is for

Working photographers upgrading from an APS-C body, say, a Canon 80D or a Rebel-series camera, who want the full-frame jump without switching lens ecosystems. If you already own Canon EF glass, the 5D Mark IV is the natural escalation.

Videographers who need reliable, fast autofocus for documentary or event work. The Dual Pixel AF is Canon's best implementation of phase-detection autofocus on sensor, and it shows in continuous shooting and video tracking.

It is not the right camera for someone just starting out or anyone who shoots primarily mirrorless. The 5D Mark IV is a mature DSLR platform that rewards familiarity with Canon's menu system and EF-mount lenses. If your glass collection is empty, the upfront cost of this body plus L-series lenses is a serious financial commitment.

What we like

  • 30.4-megapixel full-frame sensor. The CMOS sensor delivers files with enough resolution for large print work and meaningful cropping latitude. At ISO 3200, images retain usable detail, the kind of low-light performance that separates full-frame bodies from APS-C alternatives like the Canon EOS 80D.
  • Dual Pixel CMOS AF. Canon's phase-detection autofocus system, spread across the sensor, produces fast and confident subject tracking. For moving subjects in live view or video, it is meaningfully better than contrast-detect systems on cameras in this price range.
  • 4K video capability. The camera shoots 4K at up to 30fps with Motion JPEG recording. It is not the cleanest 4K implementation available, see caveats below, but it is functional for mixed photo-video work without an external recorder.
  • Built-in Wi-Fi and GPS. Wireless image transfer to a phone or tablet works reliably through Canon's Camera Connect app. GPS logs location data to EXIF, which matters for travel and wildlife photographers who need geotag data baked into their files.
  • Weather sealing. The magnesium alloy body is sealed against dust and moisture at the same level as Canon's 1-series cameras. Shooting in light rain or dusty conditions without babying the camera is a realistic expectation.
  • First-party bag and 64GB card. The Canon shoulder bag is well-padded for daily transport and fits the 5D body with a mid-range zoom attached. The 64GB card provides enough space to start shooting immediately, even in RAW.

What we don't like

  • 4K has a 1.64x crop factor. The 5D Mark IV does not shoot 4K across the full sensor width. The camera crops in significantly when recording 4K, which effectively turns a 24mm lens into roughly a 39mm equivalent. For videographers, this is a genuine limitation, the Sony A7 III and Nikon D850 do not impose this crop when shooting in their highest-quality video modes. Photographers who picked up this body specifically for video work should factor this into their wide-angle lens planning.
  • No in-body image stabilization. Canon relies entirely on lens-based stabilization, which means unstabilized primes produce visible camera shake in handheld situations where Sony's IBIS would compensate automatically. For a camera at this price point, the absence is notable given that Sony introduced sensor-shift stabilization on its mirrorless bodies at a lower price tier.
  • 64GB card will not last long in RAW. A 30.4-megapixel full-frame sensor produces large RAW files. Sixty-four gigabytes holds roughly 1,700 RAW images, about one serious day of event shooting. Most professionals carry multiple cards. The bundled card is a starting point, not a solution.
  • DSLR mirror box limits burst speed. The 5D Mark IV shoots at 7 frames per second, which is adequate for most editorial and portrait work but trails mirrorless competitors in continuous shooting performance. Sports and wildlife photographers who need sustained 20+ fps bursts will find this body limiting.

How it compares

The Nikon D850 is the most direct competitor. At a similar price, the D850 offers 45.7 megapixels, full-sensor 4K video without the crop factor that plagues the 5D Mark IV's video mode, and marginally better dynamic range at base ISO. The tradeoff is the ecosystem: switching from Canon EF glass to Nikon F-mount is not a casual decision. If you are starting fresh with no invested glass, the D850 is a stronger video platform. If you own Canon lenses, stay.

The Sony A7 III is a mirrorless alternative at a lower price point. It offers in-body image stabilization, full-frame 4K without a crop, and excellent eye-tracking autofocus. It is lighter, but the ergonomics do not suit photographers who have spent years with Canon's larger grip and button layout. Battery life on the A7 III is also shorter per charge.

Canon's own EOS R5 is the most pointed comparison. Released in 2020, the R5 offers 45 megapixels, uncropped 8K RAW video, and sensor-shift IBIS, in a mirrorless body that accepts EF lenses via adapter. At a higher price, it is the camera the 5D Mark IV buyer should seriously consider before committing. The 5D Mark IV makes sense when the budget is firm, the EF lens collection is large, and the shooting context is stills-first rather than video-first. For a sense of how Canon's more accessible DSLR bodies have evolved, our coverage of the Canon EOS Rebel T7 shows how far the platform extends down the price ladder.

The verdict

The Canon EOS 5D Mark IV remains a competent professional body in 2024, and this bundle offers a reasonable entry point for photographers who want a complete kit rather than a body alone. The 30.4-megapixel sensor, Dual Pixel AF, and weather-sealed build are genuine strengths. The 4K crop factor and absent IBIS are real limitations that competing bodies at this price have solved.

For Canon EF lens owners upgrading from a crop-sensor body like those in the EOS Rebel T7 rangethis is a well-understood camera with a deep support ecosystem and a predictable performance envelope. For photographers considering a new system from scratch, the Sony A7 III or Canon EOS R5 deserve time on your shortlist first. Buy the 5D Mark IV because the platform fits your existing investment and workflow, not because it is the current state of the art.

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Frequently asked questions

Is the Canon EOS 5D Mark IV still worth buying in 2024?

Yes, for stills-focused photographers already in the Canon EF ecosystem. The sensor, autofocus, and weather sealing are professional-grade by any reasonable standard. The caveats apply primarily to video: if 4K video quality is your priority, newer mirrorless cameras offer better implementations at comparable or lower prices.

What is the 4K crop factor on the 5D Mark IV, and does it matter?

The camera applies a 1.64x crop when recording 4K, meaning a 24mm lens behaves like a roughly 39mm lens. For photographers who shoot video occasionally, this is a minor inconvenience. For dedicated video work or documentary shooting, it is a meaningful limitation that affects wide-angle composition and requires wider lenses to compensate.

Can I use my existing Canon EF lenses with the 5D Mark IV?

Yes. The 5D Mark IV uses Canon's EF mount, the same mount used on every Canon DSLR since 1987. Any EF or EF-S lens is mechanically compatible, though EF-S lenses will vignette on the full-frame sensor and are not recommended. EF lenses are fully compatible with autofocus and image stabilization.

How does the included 64GB memory card perform?

The bundled card provides enough capacity for around 1,700 RAW files or several hours of 1080p video. Serious shooters, particularly those working events or extended travel, will want additional cards. The 5D Mark IV uses a standard CF card slot alongside an SD slot, so high-speed CFast cards are not required, but a fast CF card will improve buffer clearing speed during burst shooting.

How does the 5D Mark IV compare to the Canon EOS 4000D or Rebel T7 for someone stepping up?

The gap is substantial. Entry-level bodies like the Canon EOS 4000D use smaller APS-C sensors, slower processors, and stripped-down autofocus systems. The 5D Mark IV's full-frame sensor produces larger, cleaner files with significantly more dynamic range, and the Dual Pixel AF is a different class of technology. The price difference reflects a genuine capability difference, not just branding.